Jerry Seinfeld‘s near-obsession with breakfast cereals on Seinfeld was channeled into his directorial debut, Unfrosted, the Netflix film about the birth of the Pop Tart.
The trailer for Unfrosted: The Pop Tart Story, also starring Melissa McCarthy, Amy Schumer, Christian Slater, Hugh Grant as Tony the Tiger and Bill Burr, among many others, has just popped up online.
Set to David Bowie‘s “Rebel Rebel,” the snippet starts with a dramatic rocket launch countdown from the point of view of a Pop Tart heating up inside a toaster.
The visual syncs with what Jerry previously revealed about the 1963-set project: The story of the pastry’s invention “is told like The Right Stuff.”
“I believe we have split the atom of breakfast,” Jerry’s Kellogg executive Bob Cabana exclaims of the discovery.
There’s a space race of sorts going on between “sworn cereal rivals” Kellogg’s and Post “to create a pastry that will change the face of breakfast forever.”
To help their chances of beating Amy Schumer‘s Post president, Cabana “stacks the deck with ringers,” including Chef Boyardee (Bobby Moynihan) and fitness icon Jack LaLanne (James Marsden).
The race “to reinvent breakfast” goes all the way up to the White House, with Burr playing JFK. “You have to win,” he says, asking for a progress update. McCarthy’s character unveils a “not to scale” sketch of the Pop Tart.
“What are you guys, five years old?” JFK blasts back. “Little John-John draws better than that, and I think there’s something wrong with him.”
Netflix calls the film “a wildly imaginative tale of ambition, betrayal and menacing milkmen — sweetened with artificial ingredients.”
The movie, which also stars Sebastian Maniscalco, Peter Dinklage and Cedric the Entertainer, pops up May 3.
Copyright © 2024, ABC Audio. All rights reserved.
Related Posts
Music notes: Taylor Swift, Justin Bieber and more
May 10, 2024
During her second Eras Tour concert in Paris, France, on Friday, May 10, Taylor Swift wore a…
‘Tires’: Netflix rolls out trailer to Shane Gillis’ comedy series
May 10, 2024
NetflixNetflix has rolled out the trailer to Tires, the comedy series featuring stand-up and actor…
Go on tour with Hozier in new video for “Too Sweet”
May 10, 2024
ABC/Paula LoboIt's unusual for an artist to release a video for a song after it's already hit #1 on…
Gordon Ramsay and Fox cook up culinary and lifestyle venture, Bite
May 10, 2024
FoxGordon Ramsay and Fox are taking a Bite out of the culinary marketplace.On Friday, May 10, the…
Dua Lipa’s ‘Radical Optimism’ debuts at #1 on British chart with big sales
The Latest,Discover New Music,Music News
May 10, 2024
Tyrone Lebon/Warner RecordsDua Lipa's Radical Optimism has paid off: Her album dances into the #1…
Marvel movie vet Frank Grillo joins second season of ‘Peacemaker’
May 10, 2024
Grillo, Gunn: Getty Images for Disney -- Warner Bros. DiscoveryJames Gunn is making good on his…
New Music Friday: Camila Cabello, BTS’ RM, MAX and more
The Latest,Discover New Music,Music News
May 10, 2024
Camila Cabello has released another song from her upcoming album C, XOXO: a collaboration with Lil…
Ready the tossed salad and scrambled eggs: Second season of ‘Frasier’ reboot is underway
The Latest,What to Watch,Entertainment
May 10, 2024
Paramount+/Pamela LittkyOn Friday, May 9, Paramount+ reported the second season of the reboot of…